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Your guide to the city

Find food, events, shops, and services in Launceston.

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Love Launnie Shopping Passport

1 May-30 June

What is Love Launnie? It's an invitation to celebrate the local businesses that we love in our town, discover new places, and be rewarded for shopping local. Here's how:

  • Visit the 100 participating retailers and discover new places to love in Launnie
  • Start using the Love Launnie Shopping Passport linked below to shop local throughout May and June and you could win a grand prize of $2,500*
  • Follow us on Facebook and Instagram to learn more about the prizes in our weekly giveaways for users of the Love Launnie Shopping Passport

Start using the Shopping Passport now at the link below, and explore the 100 Love Launnie retailers.

*Terms and conditions apply.

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Explore the Footy Fan Trail

Heading to UTAS for an AFL or VFL match? We've got you covered.

Here are the must-have details! Launceston local businesses love to roll out the red carpet for footy fans. Visit our guide to footy in Launceston for everything you need to prepare for game day, including:

  • Handy tips to get the most out of game days
  • Places to discover before and after the match
  • Explore offers on the Footy Fan Trail available exclusively to footy game ticketholders

Visit the link below to learn more!

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We love our city.

We know our city. We want to share it with you.

We're Launceston Central, your local and dedicated guide to the heart of Launnie.

Curious about where to buy beautiful pieces for your home whilst supporting locally owned shops? We'll show you where to go, and tell you about the wonderful shopkeepers who own them.

Craving a delicious brunch but feel hopeless as a coeliac? We have just the place in mind. Want a comprehensive itinerary to events and goings-on in the city? We're your people! Keen to venture to an elusive speakeasy on a night-out in Launnie? Follow along, we'll take you there.

Launnie Long standers Tamar Valley Roses 2

Launnie long-standers

Celebrating 10+ years in the city

Starting, maintaining, and growing a business is never easy—it demands resilience, strategy, and grit. Reaching milestones like a ten-year anniversary is a testament to overcoming challenges that many businesses don’t survive in their first few years. That’s why celebrating businesses that have achieved this and more is so important. Their success is no small feat, especially in today’s ever-changing world.

Take a look at interviews we've done with some of the city's most beloved businesses to see what makes them tick, how they've maintained their success and what they love about doing business in Launceston.

Love Launnie Cityprom Melanie Kate Photography 28 1

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Hello, welcome

We acknowledge the Tasmanian Aboriginal people (pakana) as the traditional custodians of this land, lutruwita, and their continuing connection to the land, sea, waterways, and skies. We pay respect to elders past and present, as they hold the memories, traditions, culture, and hope for generations to come; and to all those who continue caring for country, sharing stories, and upholding rights.