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Blue Illusion

Très chic Launceston

Blue Illusion is a French-inspired brand dedicated to the modern woman’s pursuit of curated, personal style. The quintessentially Parisian boutique located in Charles Street is filled with a range of wardrobe must-haves from everyday basics to work and special event wear. With an unwavering commitment to quality and individuality, you will find an amazing range of fashion forward classics designed to stand the test of time.

The staff in store are like your own personal stylist, as they help you to build an outfit that you will love and feel confident in. To complete your look, you can buy shoes and a range of beautiful accessories in store. Whether you need a top-up of the basics, a refresh of your workwear or a total wardrobe overhaul, you’ll find elegance and style in every piece at Blue Illusion Launceston.

WHY WE LOVE IT:

  1. You can book a personal style service to receive a complete VIP experience.
  2. You will feel like you are in a cute French boutique as soon as you enter the store.
  3. They regularly collaborate with a range of artists and textile designers to release limited edition lines.

Location: 1, 106-108 Charles Street, Launceston

1, 106-108 Charles Street, Launceston

Phone: 03 6334 7879

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